At some point, the financial stuff does not make sense. Facebook is all dressed up to list on the Nasdaq on Friday. And dressed-up is just the right word for the anticipated third-largest initial public offer (IPO) in US history because it seems less like a financial event to be That's huge hype for a company whose annual revenues are only $ 4 billion – only 1/25 of its aniticpated $100 billion (R 544,500 crore) market value on listing. But, at 901 million users worldwide, it seems the number of shares on offer at 241 million seems roughly in the ratio of one share available for every four users. At the higher end of $38 a share (Rs 2,000), it sounds like a concert ticket. Like crazy fans at a rock show, these fans will tell each other: "Gee! I got it at the IPO," with the same tone they used to say, "Wow! I saw the Rolling Stones live!" Sobering thoughts do come from elsewhere on the expected raising of $16 billion. Now, look at what Martin Sorrell, chief executive of WPP, the world's largest advertising agency, says: "There's a lot of potential but it's not a slam-dunk. showing the impact of branding on Facebook is going to take a long time." But then, Facebook has integrated with more than 2.5 million websites, and people on Facebook install 20 million apps every day such as games like Farmville. There must be a lot of Farmville gratitude hiding behind that Facebook party. Oops, for the record, call it IPO! | |||
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Saturday, 19 May 2012
Facebook IPO
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